How Much Money Can You Make Blogging in 2023?


Mangesh Supe

by Mangesh Supe· Updated June 01 2023

How Much Money Can You Make Blogging in 2023?

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Running an online blog is the perfect job because you have the freedom to schedule your time and do it from anywhere, and even fit it into your lifestyle. In fact, at the time of this writing, I've been running Top Ten Reviews full time for a long time!

How much money can you make from a blog site?

I know many of the full-time bloggers make over $20,000 per month and only work 10-30 hours per week. It's worth noting that this is a very small sample. Many bloggers around the world make over $1 million per year and work less than 10 hours per week!

That's an insane ROI for anyone. More and more people are starting to read blogs, so this is a good place to start. Now join this hot field! Make $500-$2,000 a month for the first year, like we did, and then continue to grow your monthly income in year 2, year 3, year 4, and for the rest of your longer history.

How much money you can make with a blog site

The amount of money you can earn does not depend on the amount of traffic you get to your website and mailing list, like the following data.

  1. Earn $25,000~$50,000 in the first year through blogging
  2. Earn $250,000 in the second year
  3. Reaching $500,000 in the third and fourth year
  4. It's not impossible, and if you can be consistent and continue to increase your traffic, then the income will keep growing. It doesn't matter where you are, you can write all your posts from your laptop, and although it takes a lot of time, the more you feel it as time goes on: blogging = freedom.
  5. Later in this post, I'll focus on 10 ways to make money through blogging. In reality, some lucrative bloggers don't have a lot of visitors -- they just know their audience very well and maximize their revenue per page view and email subscribers. Most professional bloggers measure the effectiveness of individual page revenue on a monthly basis, which I only do once a quarter since I'm busy, but it's still very useful.
  6. Flow

For blogs that primarily use display ads and affiliate ads as a source of income, you can earn up to $0.01 to $0.03 per page view. So if you get 1,000 page views per month (very, very easy), then that can earn you $10~$30, which is enough to cover the cost of running a blog. However, if you get 100,000 page views per month, then the income will rise to $1000~3000. In rare cases, some bloggers can manage to earn $0.20 per page view.

The more time you invest, the more traffic you will get, the more valuable your audience will be, and the more money you will make. While making big money isn't easy, one of the best things is that your search engine traffic will grow over time, which is why I'm a big fan of SEO (search engine optimization) -- if you haven't heard the term yet, here are my 10 SEO tips. Please study and use these strategies with care, SEO is what will make you money in the long run. By far, search engine traffic is the most sustainable traffic strategy.

  1. Email List

As a blogger, an email list is one of the most important assets. It's your crew, your audience, your tribe, who will come back to continue reading your content, clicking on your affiliate links, and buying the products you recommend. While you can certainly make money with display ads and affiliate ads, email lists offer another opportunity. For most blogs, each email subscriber can contribute $1-$5 in profit! If you have 10,000 subscribers on your list, you can earn up to an additional $50,000 per month!

We've looked at a range of email marketing platforms and the best option is ConvertKit. start building your mailing list immediately after launching your blog, it's one of the most important assets.

  1. The best email marketing service recommendation
  2. blogging niche

Basically, how much money you can make depends largely on the blog's Niche. For example, if you blog about old books, then it is possible to profit from selling books, but not to make a lot of money, unless of course you post (and sell) expensive, pay-per-show book ads. However, if your blog is about money, then it may be easier to make money because you can get more advertising dollars, more affiliate commissions, and sell more expensive products.

So, choose a niche that really interests you and that will help keep you going and making money from it. I have had the opportunity to meet (and work) with many full-time bloggers over the past 3 years and while there is money to be made in any niche, based on my research, here are some directions to look out for.

The most profitable niche

Least profitable niche

niche

Per page view

Per email user

niche

Per page view

Per email user

Financial Insurance

$0.02~0.25

$0.50~6/month

Music

$0.01~0.03

$0.10~1/month

Product Reviews

$0.01~0.15

$0.25~5/month

News / Politics

$0.01~0.02

$0.10~2/month

Travel

$0.01~0.10

$0.50~4/month

Cooking / Gardening

$0.01~0.03

$0.10~3/month

Fashion

$0.01~0.10

$0.10~4/month

Home / Decoration

$0.01~0.03

$0.10~3/month

Decoration

$0.01~0.05

$0.10~4/month

Toys / Games

$0.01~0.03

$0.10~3/month

How to make money through blogging

Your blog is more than just a personal blog, it's an online business, and the big difference between a million dollar and amateur blogger is that the former sees blogging as a platform - persistently testing (and then expanding) ways to make money, and making money in a variety of ways. There are more ways you can monetize your website content and your own brand, and over time, you can grow your blog into a truly profitable business and live in a desirable way.

Here are 10 proven ways to make money that you can use in almost any niche.

  1. Google AdSense

Google AdSense allows you to place display ads on your website through the Google Ad Network, which would be the easiest way to make money if you are a budding webmaster, but not to make a lot of money from it. Even if you get a thousand visitors per month, you can only earn up to $50 from it.

  1. Advertiser/Publisher Network

Once you reach 25,000 page views per month, you can (and should) work directly with an ad network who will directly manage the display ads on your website and allow you to earn more revenue. Typically, these display ads account for 20% to 40% of a site's total revenue.

Advertiser/publisher networks allow you to earn more money than working directly with Adsense, and you can find some suitable options by simply searching for specific Niche ad networks in Google. Note that some advertisers are very picky about publishers, so you may need to contact a few to get approved.

  1. Affiliate Advertising

Affiliate marketing is very viable and can make you a lot of money. In almost any niche, you can recommend products or services and get paid when people sign up/buy. It's a win-win for both the advertiser and the blogger because the advertiser sells the product and you (the blogger) get a cut of it.

To make money consistently over time, make sure you only recommend trustworthy products and services, because one of the fastest ways to lose readers is to recommend bad products. Focus on finding affiliate relationships for quality products. Not all companies have affiliate programs, or some only reserve such programs for a small group of bloggers. Sometimes you need to contact a favorite manufacturer to see if they will allow you to join, in which case they will usually have minimum traffic requirements.

  1. The Ultimate Guide to Affiliate Marketing
  2. Sponsorship content

The more traffic you get to your website, the easier it is to get the attention of advertisers, who usually want to publish an article on your blog and offer $50 to $1000 as payment. You may be thinking: It should be easy to just publish a ready-made article. However, it is important to note that search engines (especially Google) really dislike this practice because it amounts to duplicate content on the web. In addition, if you publish too much paid content, search engines may also blacklist your site, which is definitely the worst possible consequence.

You also have to be careful about how often you publish sponsored content. Such articles will often contain low-quality links, and when you link from one bad article to another equally bad article, your audience will notice and so will Google, which can negatively affect your site. So be careful about accepting sponsored content, or asking for a higher fee and writing it yourself. In the long run, protect your readers and Google reputation above all else, and it will make you more money.

  1. Direct display advertising

Some well-known brands or companies will reach out to you to place banner ads on their websites to promote their products. Typically, you can earn $200 to $2,500 per month per ad, depending on the blogging niche you are writing for. Some bloggers go even further, earning over $20,000 per month on display ads alone. Generally, banner ads measuring 728 x 90 are the most visible and the most expensive. However, please be careful not to place too many ads on your website as it will affect your visitors' browsing experience.

  1. Social media promotion

If you are an expert in a specific niche, then you can make money through social media promotion. For example, some bloggers have a large Instagram following and advertisers will pay them to promote some product or service. Sure, they have a blog, but as the blog continues to grow, social campaigns can make even more money.

  1. Buy social media traffic for promotion

This is the largest and most profitable money-making secret, where you can post ads on Facebook or Google and monetize the purchased traffic. The basic principle is this: the traffic you buy costs $0.02 to $0.03 per click, then some of that traffic signs up for an account or buys a product through your affiliate link, and the difference between the affiliate commission and the cost of the ad is your profit.

To maximize profits, you need to A/B test individual ads and landing pages, and over time, when you find the best combination (e.g., $5 in revenue for every $1 you spend on ads), you can start to scale quickly. Some bloggers will spend $20,000 on traffic, but in the meantime, they can make over $30,000 in profit!

  1. Course income

While it's hard to start a course right from the start of your blog, it's still a great way to make money and selling your expertise and teaching others to make money has never been easier. You can host your own courses using plugins like LearnPress or third-party sites like Teachable.

Many bloggers are making 6 to 8 figures with their online courses and if you are considering doing this, take a look at what already exists in the market and what the competition is, as I have seen many bloggers launch courses and spend a lot of time building them, but the results are not very good.

  1. Paid consultation

If you become an expert in a specific niche or have a unique perspective, then some companies may be willing to pay you for your expertise. In addition, when they contact you to review a product, ask if they are interested in having you test and discuss it in person (you may get paid cash and free flights). You can charge any fee for professional consulting, ranging from $500 to $15,000 per session.

  1. brand cooperation

When you have enough influence, you may get an invitation to collaborate with a well-known brand. When this happens, be carefully prepared and provide ideas and solutions about how you can help them engage their audience. You can also benefit from working with the right brands if they share your content through a large number of channels, allowing you to gain more followers. In addition, another benefit of big brands is a good budget, which means they are willing to pay more money for you.

Write at the end

There are many other ways to make money from blogging, such as selling products, posting YouTube or blog videos, premium membership services, etc. Remember, you are building a sustainable online platform that will create more potential as time builds up.

If you are able to stick with it consistently, it is only a matter of time before you become a millionaire. Honestly, the first year may be hard, but after that it will get easier, more profitable, and happy!

Have you not started blogging yet? Then how do you want to make money?

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